Talk Copy to Me | Content + Copywriting Podcast

Why These Early Bird Bonuses Are Worth More Than You Think

Erin Ollila Season 4 Episode 174

Enrollment for Rewrite Your Site is open, and if you join by 11:59pm EST on November 27th, you get three early bird bonuses that aren't available in the same form after that date. 

I also know that sometimes bonuses can feel like fluff. You know, just extra stuff thrown in to make an offer look better. But these three bonuses are actually some of the most valuable parts of the entire program, and I'm breaking down exactly why that is in this episode of Talk Copy to Me.

You'll learn all about the onboarding strategy session, the launch prep and site review call, and the featured website promotion. These aren't just nice-to-haves—they're things that make the difference between finishing with a good website and finishing with a great website that actually gets seen and brings you clients. If you've been on the fence, these bonuses are a huge reason to join now instead of waiting.

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I hope you'll join me in Rewrite Your Site, an 8-week website copywriting program for small business owners, service providers, and creatives.

The program kicks off on 1/6/26 and goes through to the end of February, but if you join before 11/27/25, you get access to three huge bonuses AND you can join our pre-gaming party in December.

See all details and join us here: https://erinollila.com/rewrite-your-site/

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 EPISODE 174.
Read the show notes and view the full transcript here: Coming soon!

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Here's the info on your host, Erin Ollila
Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.

When Erin’s not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.

Stay in touch with Erin Ollila, SEO website copywriter:
• Learn more about my VIP intensive options or just book a strategy session to get started right away
Visit Erin's website to learn more about her business, services, and products

I'm assuming you know this by now if you've been listening to the last few podcast episodes, but enrollment for rewrite, your site is open. Right now, and if you join by the end of the day tomorrow, which is 11:59 PM Eastern Standard Time on November 27th, which also happens to be a US Thanksgiving, you get three early bird bonuses that aren't available, at least in the same form if you join after that date. Now. Bonuses can sometimes feel like fluff, just extra stuff that is thrown in to make an offer look better. But these three bonuses, they are not fluff. They're actually some of the most valuable parts of the entire program. Let me tell you why, and I'm gonna save the first bonus for last because I think it might be one of the most valuable ones, okay? Of all three bonuses. Let us start with the second one, and that is a one-on-one launch prep and site review. Call right before you launch your brand new website.. Here is what happens at the end of most website projects. You finish, you look at it and you think, is this good enough? I think it's good, but is it actually good? Should I change anything? Am I missing something obvious? And then you either launch it, feeling uncertain, or you just keep tweaking it forever and never. Actually get the darn thing launched. Well, the launch prep review call solves this because right before you're ready to go live, we will get on a call together and I will review your entire site, every page, every section, and tell you what is working.. And if there is anything that needs a quick tweak here or there, we will fine tune anything that's not quite right. So, you know, and you feel confident that the site you launch is the site that you want to launch, right? And that you're getting a stamp of approval from your copy editor that it's good to go. We'll also talk through your launch strategy because here's the thing, you cannot just send one email about your new website and call it done. Please do not do that. You, you're not allowed to do that if you join my program. You need a plan to s. Stay top of mind and keep talking about your website for an extended period so that you can keep the attention on your site and we will map out exactly how you do that in a way that feels natural to you and not overwhelming, so that your launch actually gets the visibility it deserves. You will launch with confidence because you know your site is polished and ready. You're not second guessing. You know anything. You know it's good and you know that you have a plan to get your site in the eyes of potential leads or a wider audience. Y you know, the other thing I should probably say is this is something that I'm actually really excited to do because I do this with my done for you clients. So it's really exciting to be able to take a part of something that I've only done from a Done for you perspective and bring it into this program, like bring the strategy work out of that container and into this program. Let us move on to bonus three though. And bonus three is the featured website promotion. I just said that a good launch isn't one announcement and then you're done. But visibility also means showing up in other people's audiences, not just your own. And that is why I wanna put my new student sites front and center in my own audience because I'm gonna be so proud of the work you've done and I wanna show it off. So after you launch your new site, I will feature it in an email to my list. I will add it to a blog post about the program, and I will share it on social media. I'm promoting your slate to my community. Filled with business owners, creatives, solopreneurs, exactly. The kind of people who actually might need what you offer. And I might even invite you on the podcast to talk about your experience in the program and what changed for you so you're not just getting written promotion, you might actually come on the podcast and be featured as well. I'm working that out now to see how that fits in what I have planned for quarter one of the podcast. But keep that top of mind because I would love to be able to have a conversation about this program in this bonus, it is visibility beyond your own circle, and it is only happening for the early bird members. Hey, let's go back to bonus number one, and that is your onboarding strategy session. And this is not just a call, it is not just a one-off conversation. This is where you'll actually get something done. Buy me and deliver to you. So I saved this for last because I genuinely think it might be one of the most valuable parts of the program. Before we start, we are going to meet for a 90 minute onboarding session to talk through your website goals, you know, what's working, what's not, and what needs to come into the new version of your website. And here is why that matters so much when you join a group program. I think most people always have a fear that it won't be tailored to your specific situation. Like, sure, this sounds great in theory, but what about my business or what about my industry, or what, you know, what about the weird, unique thing that I'm dealing with that I don't think anyone else is. Well, the onboarding call is gonna solve all that. We will get on a call together, just you and I, and talk through your business, your goals, your ideal clients, and your current website situation. On this call, I will help you get clarity on what needs to change and why, and I will create a custom roadmap for you that you can focus on immediately. And then for the next, you know, eight weeks of the program. I, I think I need to be specific about what the roadmap looks like. What this means is that after we get off the call, I create a deliverable for you, a document that clearly states what pages you need on your new site. So say architecture, right? What goes on those pages, whether you can keep content from your current site or what we need to get rewritten. What research you need to do. So this might be like homework tasks that you need to keep top of mind as you start the program and any brand messaging notes that I have after our call, that can give you a headstart in module one. So sure, this is a done with you program and I am not doing any new writing for you. You're getting a touch of done for you here because the strategic work I'm doing in that roadmap would cost a lot of money in a one-off container when the program starts in January, you're not guessing. You are not wondering, does this apply to me? Because you'll know how to apply everything because we've mapped it out together. This is the kind of clarity that makes all of the difference in how successful people are in a program like this. You start with a plan instead of confusion. So before we end, let me quickly recap why these three bonuses are worth way more than they might seem at first. The onboarding strategy session gets you clarity and a custom roadmap before you even start, and it includes a deliverable that maps out your entire site structure, so you'll know what to focus on for your specific business. The launch, prep and site review call gives you the confidence that you have a polished final product and a strategic plan to keep your launch visible for more than just one day. The featured website promotion gives you exposure to new potential audience through my email, blog, social media followers, and possibly even my podcast, so that you can launch into an engaged audience and not just the void. These aren't just nice to haves. They're things that make the difference between finishing with a good website and finishing with a great website that actually gets seen and brings you clients. So I. If you've been on the fence about joining, rewrite your site. Uh, I'm not a high pressure seller, but I do wanna reiterate that these early bird bonuses are a huge reason to join. Now instead of waiting, you have until 11:59 PM Eastern time, um, tomorrow, which happens to be Thanksgiving, November 27th, um, to get these early bird bonuses because after tomorrow passes, once we hit on the. 28th. Yeah, the 28th of November. Uh, these early bird bonuses expire. I will train you on things like launch planning. You will have an onboarding session. It just you, there will be no done for you part of that onboarding session. You're not getting what you get right here in this early bird bonuses. In fact, if I run this program again in the future, i'm really honestly not even sure if I'll put bonuses like this into the program. So I mean, take that information and do with it what you'd like. If you want the full experience, which is the strategy session, the site review, the strategy, planning for visibility and promotion. Don't wait. Enrollment link is in the show notes so you can join me. And I hope you do. I hope that today I see your name come in my inbox as a new student, a rewrite your site, and I get you onboarded and set up for success in 2026. Hey, see you back again tomorrow. We will keep talking. Copy one more time about. Actual price investment financially, emotionally, energetically, but specifically like how a program like this compares to done for you work with me or even other types of done with you containers that I have. And I think that will be, you know, the final thing that really helps you decide whether these bonuses and the way that this program is set up is right for your business. See you then.